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July 7, 2009 - HARRIS CONNECT SELECTS ACUITY MOBILE TO DEVELOP HARRIS CONNECT MOBILE

This service – the first major deployment on Acuity's v6 platform – targets alumni associations around the world – to be introduced at CASE Summit 2009. Read more...

June 29, 2009 - Urban Outfitters and Acuity Mobile Team Up to Extend Retailer’s Brand Into Mobile Space

Retailer Gains All-In-One Platform Provider, Upgrades Mobile Commerce Delivery and Tracking Read more...

April 27, 2009 - ACUITY MOBILE & SCA PROMOTIONS ANNOUNCE “OPTEM CONTEST”: A RADICAL NEW WAY TO HARNESS THE POWER OF MOBILE

RECENT OPTEM DEPLOYMENT GENERATES 69% RESPONSE RATE
for a $25,000 Text2Win Promotion at Exhibitor2009 Conference–allowed trade show presenters to connect proactively and instantly with attendees. Read more...

April 1, 2009 - Acuity Named One of "Top 20 Most Innovative Gaming Technology Products" for 2008

Casino Journal Award: Acuity Mobile for Rio Text Offers Read more...

March 23, 2009 - CTM MEDIA GROUP LAUNCHES MOBILE MARKETING PROGRAMS FOR NYC TOURISM INDUSTRY POWERED BY ACUITY MOBILE

Acuity Mobile’s technology powering City in the Pocket product line from CTM Media Read more...

March 17, 2009 - Maryland Lottery Goes Mobile with Acuity-Powered Initiative

Subscribers Receive Text-Message Alerts Through Acuity’s Intelligent Mobile Platform Read more...

March 11, 2009 - Acuity Mobile and Acxiom to deliver personalized offers to MGM MIRAGE guests via Mobile 

Enterprise Mobile Marketing solution delivers timely, targeted promotions to guests' mobile devices, with unique branding, messaging and management for six MGM MIRAGE resorts — providing Central Control with Line Operation Read more...

March 2, 2009 - Acuity Selected by Condé Nast Traveler to Power Global Travel Service in Conjunction with Verizon Wireless

Acuity Mobile to Create a Mobile Website featuring the Condé Nast Traveler Tipping Guide, Providing Travelers with Tipping and Travel Information Read more...

January 22, 2009 - Harrah's Entertainment Goes Mobile at the Rio

Harrah's Entertainment, Inc. recently implemented a new mobile marketing technology capable of delivering personalized, targeted promotions to guests at the Rio All Suites Hotel and Casino in Las Vegas Read more...

December 8, 2008 - Acuity-Powered iM@ Wins Top Travel Innovation Award

Interactive Mobile @dvertising LLC Honored as Travel Technology Innovator of the Year at PhoCusWright Conference; Geo-Intelligent Mobile Content Delivery Platform Powered by Acuity Mobile Read more...

November 4, 2008 - Acuity Mobile Integrates Mobile Ecosystem with Expanded Platform: Enables Compliance

Introduced at ad:tech Digital Marketing Event, eMAP Version 5.0 Streamlines Adherence with Mobile Privacy Guidelines and Best Practices; Consolidates All Text, WAP and Applications Read more...

October 21, 2008 - Utah Jazz Selects Acuity Mobile as Mobile Marketing Provider

Acuity Mobile to Provide NBA Team with Complete Suite of Intelligent Mobile Marketing Services; Platform for myJazz Mobile Program, In-Game Promotional Campaigns. Read more...

October 1, 2008 - CTM Media Group Selects Acuity Mobile to Power Mobile Offerings

Acuity Mobile to Provide CTM with Complete Suite of Intelligent Mobile Marketing Solutions; Will Extend CTM's Multi-Media, Multi-Channel Tourist Information Network to Mobile Channel. Read more...

July 22, 2008 - YPARTNERSHIP AND ACUITY MOBILE FORM ALLIANCE TO DEVELOP INNOVATIVE MOBILE MARKETING PROGRAMS

Ypartnership, America’s leading marketing services agency specializing in serving clients in the travel and leisure industries, and Acuity Mobile, a leading provider of mobile marketing solutions, announced today a strategic alliance to collaboratively develop mobile marketing programs for clients in the travel, leisure and entertainment industries. Read more...

June 16, 2008 - G.A. Wright Taps Acuity as Mobile Marketing Solutions Partner

Acuity Mobile to Help G.A. Wright Gaming and Hospitality Clients Implement Industry-Leading Mobile Marketing Platform for Targeted Loyalty Campaigns Read more...

May 8, 2008 - Automotive Marketing Leader NewStream International Selects Acuity Mobile to Add Intelligence and Location Awareness to On Premise Sales Solutions

Acuity’s eMAP Platform Chosen to Provide Advanced Location Targeting and Mobile Marketing Solutions for Auto Dealerships Read more...

April 22, 2008 - Acuity Mobile Partners with AlphaTrek to Provide Advanced Location Targeting for Mobile Marketing Clients; Expands Patent Portfolio

Acuity Mobile Inc., a leading provider of mobile marketing solutions, today announced a new partnership with AlphaTrek, a technology firm specializing in real-time location services. Acuity will combine its Embedded Mobile Advertising Platform (EMAP) with AlphaTrek’s superior tracking technology to deliver precision mobile marketing opportunities for its clients with an accuracy range of 3-5 feet. Read more...

March 26, 2008 - Acuity Mobile Adds Depth, Experience to Senior Team with Hiring of Eric Ashman as Vice President of Engineering

Acuity Mobile, a leading provider of mobile marketing solutions, today announced the hiring of Eric Ashman as Vice President of Engineering. Ashman, a seasoned technology executive and entrepreneur will be responsible for growing Acuity's development and production infrastructures; hiring and supervising new developers and technical project managers; and participating in the strategic planning process. Read more...

February 27, 2008 - State Invests in Innovative Mobile Marketing Firm

Governor Martin O'Malley announced today that Acuity Mobile Inc., an innovative mobile marketing firm, has received an investment from the Maryland Department of Business and Economic Development (DBED). The company, whose patented technology was recently featured on the TODAY show, is the developer of the Embedded Mobile Advertising Platform (EMAP), which delivers sponsored content and offers, like ads, coupons and news, to mobile phones. Read more...

February 4, 2008 - NAVTEQ Invests in Acuity Mobile to Further Expand Advertising Capabilities

NAVTEQ, a leading global provider of digital maps for vehicle navigation and locationbased solutions, has made an equity investment in Acuity Mobile, Inc., which specializes in mobile location-based advertising delivery. NAVTEQ has also extended its licensing of Acuity Mobile technologies. NAVTEQ has extensive capabilities in mobile advertising; this investment and the resulting collaboration will enable NAVTEQ to enhance its ability to meet the growing demand for interactive advertising delivered seamlessly onto location-aware devices. Further, this agreement will make for a keener expertise and insight into the interactive advertising space.
Read more...

June 11, 2007 - Acuity Mobile Announces New Corporate Headquarters in Washington Metro Region

Acuity Mobile, the leading provider of targeted wireless marketing technology, today announced the opening of its new headquarters in Greenbelt, Maryland, to support its rapid expansion in the U.S market. The new facility will accommodate additional research and development resources focused on further enhancing Acuity';s patented Embedded Mobile Advertising Platform (EMAP). These resources will ensure that EMAP continues to meet the needs of the rapidly evolving mobile marketing space. Read more...

May 21, 2007 - Acxiom Corporation and Acuity Mobile Partner to Power Targeted Mobile Marketing Solutions

Acuity Mobile and Acxiom Corporation today announced a powerful new mobile marketing solution that integrates world-class consumer data and behavioral analytics with the industry's leading real-time mobile content delivery platform. The new mobile marketing solution exceeds current industry offerings by marrying Acxiom's data and analytical capabilities with Acuity Mobile's location-based technology and Spot Relevance offering – the ability to deliver mobile content to the right user based on time, context, location and user preferences. Read more...

May 1, 2007 - Leading Consumer Privacy Expert Joins Acuity Mobile's Board of Advisors

Acuity Mobile, a leading provider of targeted mobile content delivery technology, today announced the addition of Alan Chapell as a new Board member and executive advisor. Mr. Chapell will advise Acuity Mobile on the latest issues surrounding the privacy of mobile users, with the goal of protecting the consumer’s user experience and supporting continued adoption of mobile marketing applications by users and wireless service providers. Read more...

April 16, 2007 - Acuity Mobile Launches Next Generation Mobile Advertising Platform to Deliver Spot Relevance™

Acuity Mobile, a leading provider of mobile marketing content delivery technology, today unveiled the next generation of its Embedded Mobile Advertising Platform (EMAP) that delivers Spot Relevance™ - the capacity to target the right content to the right person, at the right time and in the right location. EMAP 4.0’s patented technology meets the challenges of mobile content delivery through ease of deployment, customization and enhanced analytical tools that allow the EMAP Preference Engine to learn over time and supply the end user with increasingly relevant content and advertising. Read more...

March 26, 2007 - NAVTEQ's Traffic.com Selects Acuity Mobile to Drive Next Generation Mobile Advertising:

Acuity Mobile, a leading provider of mobile marketing content delivery technology, announced today its EMAP technology has been selected for the embedded mobile advertising for Traffic.com, a NAVTEQ (NYSE: NVT) company. Traffic.com, a leading provider of real-time personalized traffic information for drivers coast-to-coast, was recently acquired by NAVTEQ, a leading global provider of digital maps for vehicle navigation and location-based solutions. Read more...

February 27, 2007 - Acuity Mobile Bolsters Executive Team with Addition of New Chief Operating Officer:

Acuity Mobile today announced the expansion of its executive team with the addition of Gregg Smith as chief operating officer and executive vice president. In this new position, Smith will oversee company operations and help chart overall corporate strategy and financial management. Read more...

June 30, 2009

Perfect Fit? Urban Outfitters Expands Its Mobile Brand Initiatives with Acuity Mobile.
Branding Unbound

June 29, 2009

Apparel retailer Urban Outfitters goes from SMS to mobile commerce
Mobile Marketer

May 1, 2009

CTM Announces New Mobile Service Bringing Discounts and Offers to Boston’s Visitors
Business Wire

April 29, 2009

Mobile good for loyalty programs: Mobile Marketer/DMA panel
Mobile Marketer

April 1, 2009 

Acuity Named One of "Top 20 Most Innovative Gaming Technology Products" for 2008
Casino Journal

March 24, 2009 

CTM Media launches mobile programs for NYC tourism Industry
Mobile Marketer

March 17, 2009

Maryland Lottery launches mobile marketing program
Mobile Marketer

March 11, 2009

MGM Mirage debuts mobile marketing programs across properties
Mobile Marketer

February 27, 2009

Acuity Powers Condé Nast
Mobile Marketer

February 16, 2009

Harrah's Entertainment–World's Largest Gaming Company selects Acuity to Power Mobile Marketing
Casino City Times

January 2, 2009

Tech spending in health care, cyber-security may see boost
Washington Business Journal

December 3, 2008

Leaving the Casino? Get a Free Drink on Us!
Search Fuel - The alternative source for search marketing insights

November 17, 2008

Sprint Endorses Acuity to Provide Enhanced Location Aware Marketing Solutions
Sprint Press Release

October 22, 2008

Utah Jazz NBA team engages fans via mobile
Mobile Marketer

October 20, 2008

Acuity signs Utah Jazz
Washington Business Journal

October 13, 2008

Jazz makes Acuity wireless partner
SportsBusiness Journal

October 3, 2008

Personalize Your Loyalty Program With Mobile Marketing
Indian Gaming Magazine

October 1, 2008

In Mobile Marketing, Intelligence is Not an Option
Casino Enterprise Management Magazine

August 5, 2008

Get in the Game: Today's Mobile Marketing Landscape
Indian Gaming Magazine

July 29, 2008

Ypartnership and Acuity Mobile Form Alliance
Hotel & Motel Management

June 23, 2008

Acuity Mobile, G.A. Wright partner for loyalty programs
Mobile Marketer

May 1, 2008

The Mobile Marketing Revolution: Get in the Game or Get Left Behind
Casino Enterprise Management Magazine

April 29, 2008

Acuity Mobile Partners with AlphaTrek to Provide Advanced Location Targeting for Mobile Clients, Expand
Directions Magazine

April 23, 2008

Acuity Mobile allies with AlphaTrek for precision mobile marketing
Mobile Marketer

February 7, 2008

NAVTEQ Invests in Acuity Mobile
Mobile Marketer

February 6, 2008

Digital map provider extends license agreement with Acuity Mobile
Washington Business Journal

February 5, 2008

NAVTEQ Invests in Acuity Mobile to Further Expand Advertising Capabilities
CNNMoney.com

February 5, 2008

Q&A with Gregg Smith, CEO at Acuity Mobile
GPS Business News

October 2007

New at the Top: Gregg Smith
Washington Post

We know where you are, now shop
amNY.com

September 2007

Calling For Revenue Generation
Hotels Magazine

August 2007

Acuity aims to connect big brands with loyal customer base via mobile
RCRWireless News

June 2007

Acuity Mobile moves corporate office from Montgomery to Prince George's
Washington Business Journal

May 2007

Acuity, Acxiom partner on mobile marketing
Fierce Mobile Content

May 2007

Marketing deal could generate more mobile ads
Computerworld

Coming soon: More ads on cellphones
InfoWorld

April 2007

Acuity Launches EMAP 4.0 for Targeted Mobile Ads
Charged

Acuity Unveils Version 4
Mobile Marketing Magazine

Acuity Mobile Launches EMAP 4.0 Mobile Advertising Platform
Fierce Mobile Content

March 2007

Acuity Mobile in Mobile Marketing Magazine
Mobile Marketing Magazine

Online Publishers Association High on Promise of Mobile
Online Media Daily

Acuity Mobile Expands Exec Team by Adding Operations Chief
Washington Business Journal

August 2008

As Seen on Washington Business Journal

 

As Seen on CNBC

 

February 2008

As Seen on The Today Show (at the 1:33 mark)




November 3 to 6, 2008

Come see Acuity Mobile at Adtech - The event for digital marketing.
Booth 639
Hilton New York
1335 Ave of the Americas, New York, NY 10019
- View Map

May 15, 2008

Acuity Mobile to Present at Capital Connection 2008
Mid-Atlantic Venture Association

April 22, 2008

Acuity Mobile Featured in TeqCorner Panel
GPS Patrol

Acuity Mobile will be at CTIA Wireless in Navteq's Advanced Solutions Area (Booth #1661)

April 1, 2008 through April 3, 2008
Las Vegas Convention Center
Read more...




Acuity's take on pending antispam legislation

Mobile Marketer, April 2009
Read more...


Acuity Mobile Replies to Business Week's Article: The Sell-Phone Revolution

BusinessWeek, April 2007

Nickname: Gregg
Review: Catherine, thanks so much for your posting on the pros and cons of marketing content being delivered to a cell phone or mobile device. This is an area where the potential for growth is apparent, but only with the right approach. People do not want spam especially on an item as personal as their cell phone, leading to one of the biggest hurdles to wide-spread adoption. Customer confidence. To achieve this, you must start with the individual and deliver content based on Spot Relevance ?. In other words, deliver content based on: ? User Preferences and Interests (Opt-In) ? Date and Time ? Location ? User behavior over time (Analytics) While other companies are focusing on the mass mobile market, I believe that targeting a group of users who are affiliated with an specific entity who is interested in receiving offers will bring the greatest response rate and increase adoption. Gregg Smith, EVP, Acuity Mobile
Date Reviewed: Apr 24, 2007 11:47 PM   Read more...

MEDIA INQUIRIES

Greg Abel
Abel Communications
410-466-2210

greg@abelcommunications.com